张安中教授:竞争情报2008年冬季刊目录

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Archive for 十二月, 2008

《竞争情报》2008冬季刊目录先睹为快

目 录
Table of Content

主编卷首语(Preface by Chief Editor)
竞争情报的实践起源(缪其浩)
The Origin of Competitive Intelligence in Practice Aspect (MIAO Qihao)
理论方法探讨(Theory and Methodology)
国家竞争情报系统整合的实现思路研究(唐超)
Study on the Roadmap of National Competitive Intelligence System Integration (TANG Chao)
基于竞争情报的危机预警体系构建及其应用研究(彭靖里等)
Study on the Building and Application of Early Warning System Based on CI (PENG Jingli, et al)
CI企业应用(CI Application in Enterprises)
做强战略环境下的宝钢对标体系研究(吴小兰)
Study on Baosteel’s Benchmarking System in Being-strong Strategy Environment (WU Xiaolan)
竞争情报系统的功能型价值体现—-企业内部信息整合利用系统(张世平,韩丽娟)
Reflection on Functional Value of CIS – Integration and Leveraging System for Enterprise’s Internal Information (ZHNG Shiping, HAN Lijuan)
构建企业竞争情报预警机制(陈颸)
Building up Early Warning Mechanism of Enterprise’s CI (CHEN Si)
CI实战技巧(CI Techniques)
寻找人际信息源:对调查计划的动物性比喻(Kent POTTER)
Finding Human Sources: Beastly Metaphors for Research Planning (Kent POTTER)
利用互联网收集竞争对手信息(谢晓专)
Collection of Information about Competitors through Internet (XIE Xiaozhuan)
头脑风暴法应用于竞争情报分析(王楠楠 侯勤)
Application of Brainstorming in Competitive Intelligence Analysis (WANG Nannan HOU Qin)
CI随笔(CI Essay)
阐释危机之道 化解危机之困(任福兵)
On the Origin of Crisis and the Way to Deal with (REN Fubing)
工作札记(working Notes)
大众媒体”情报”一词的用例分析(陈喆)
Analysis on the Usage of “Intelligence” in Mass Media(CHEN Zhe)
MIRU视点(MIRU View)
世界轨道交通产业发展动态(崔晓文)
Development of World Rail Transit Industry (CUI Xiaowen)
梅花广告监测(Meihua Ad Monitoring)
各刊题录汇集(Titles of CI Articles from Magazines)
会讯(Conference News)
新书推介(New Book Recommendations)